We were left speechless when we saw the subject line: "British Vogue Pets Campaign." At first, it felt unreal—how could our boutique brand, lumigatti, catch the attention of one of the world’s most iconic magazines? But as we read on, our disbelief quickly turned into overwhelming excitement.
The email began with the words we could hardly believe: "You would make a really lovely addition to the campaign." British Vogue had noticed lumigatti, and they wanted us to be part of their upcoming feature! The idea of being included in such a prestigious publication felt like a dream we hadn’t even dared to imagine.
Our mission has always been to create home fragrances that are safe for both cats and their humans. From soothing blends of catnip and valerian to our pet-safe, non-toxic formulas, lumigatti is dedicated to crafting scents that bring calm and relaxation to homes without overwhelming sensitive feline noses. This recognition from British Vogue reaffirmed our passion and inspired us to keep pushing forward with our vision.
After double-checking that it wasn’t just a dream, we eagerly accepted the invitation. The next step was to choose the perfect image to represent Lumigatti in the pages of British Vogue. We combed through our collection and selected a photo that encapsulated our brand’s elegance and the calming, luxurious feel of our products.
Since then, we’ve been counting down the days, eagerly awaiting the moment when we’d finally hold a copy of the October 2024 issue in our hands, with lumigatti glowing in the spotlight. This feature marks a huge milestone in our journey, celebrating everything we’ve worked for as a brand.
But none of this would have been possible without our incredible community. From day one, cat lovers everywhere have supported lumigatti and shared in our mission to create safe, soothing fragrances for cats and their homes. Your trust and enthusiasm have been our driving force, and we are endlessly grateful for the love you've shown us.
And now, it’s official… lumigatti, as featured in British Vogue! 🌿✨